Take Flight

Today we are starting out countdown of the top 10 best Parkour commercials ever made. Debuting at our #10 spot are a pair of 2007 K-Swiss commercials.

Featured in order of creation, the first commercial Race to Center Court (made in March 2007) features Levi Meeuwenberg as the Parkour stunt double, and the second commercial Even Playing Field (made in July 2007) features Tyson Cecka and Victor Lopez. Both commercials are quite similar (which is the main reason why we have them grouped together), and both commercials showcase Tracers racing through the city to reach a final destination. The commercials have a typical and somewhat uncreative ‘running and jumping’ structure, but the production value of these commercials is excellent and their influence on Parkour in the U.S. as well as their marketing precedent for advertising the K-Swiss Freerunning shoe cannot be undervalued. Overall a combination of great running, great production, and an actual Freerunning product behind the company is what brings these two commercials in at #10.

K-Swiss – Race to Center Court – March 2007

http://www.youtube.com/watch?v=8qWoR2hDo6U&hl=en

K-Swiss – Even Playing Field – July 2007

http://video.google.com/videoplay?docid=91629648155391248&hl=en